2014 was a solid year for Hi-Res Creative as our team lent its time, skills and resources to give back to the community and complete several high-profile projects. Here are the latest highlights on what your favorite creatives have been up to recently:
City of Corpus Christi Learning Institute
Our team was hired by the City of Corpus Christi’s Learning Institute to solidify the organization’s branding and create it’s first official website. Working in conjunction with Liza Mucheru-Wisner, Learning & Organizational Development Manager for the Institute, we were deeded with developing an internal communications and training tool for use by city employees and officially launched the project’s website in October. In addition to creating an easy-to-use website featuring a digital listing of professional development and self-improvement courses for all employees, the project also included the development and production of two orientation videos. The first being a brief introduction to the Learning Institute’s mission and the other a welcome from the City Manager and fellow coworkers for new employees.
Non-Profit Volunteer Work
Thanks to continuing partnerships with the Education to Employment Partners (E2E) and Coastal Compass Education and Career Resource Center, our team recently participated in two education conferences held at the American Bank Center this fall. For the GradNation Summit in October, our team designed the event website to help bring together community leaders, professionals and academic institutions to help offer solutions to educational issues that affect area students. We also led a social media workshop for area high school seniors at the Ready 4 College & Career (R4C2) conference in November, urging them to think twice about their decisions on social media as they prepare to enter the workforce. Finishing touches are also being made on a new website for the Kingsville I.S.D. Educational Foundation (KISDEF) to help the organization increase donors and sponsorships. The website is slated to go live in early 2015.
Ranch Hand Festival
We were also active in the planning and preparations for the City of Kingsville’s Ranch Hand Festival on November 21-23. Hi-Res President Jonathan Swindle served as the Festival’s Planning Committee Chairperson and members of our team spent several weeks promoting the event including a live spot on KIII-TV’s morning news program and producing articles, news releases and graphics and other materials for the event. Team members were also on hand as the city kicked off its annual La Posada parade and took photographs of various holiday events for use on social media channels.
Bay Ltd. Website
In one of our largest projects to date, our team also commenced work this fall on a brand new website for one of the largest industrial construction, fabrication, and maintenance contractors in the United States. Headquartered in Corpus Christi, Texas Bay Ltd. is one of the oldest and most recognizable names in the industry and the project included modernizing the business’s existing website features and creating a cohesive message via a content overhaul. Bay Ltd.’s brand new website will go live in the coming week and will be completely re-designed, feature new content and news items and be fully responsive for use on all devices as well as optimized for SEO.
Though 2014 is winding down, it has been a productive year for Hi-Res Creative and we look forward to announcing several exciting new projects at the start of 2015. Stay tuned!